Fairfest Media needed Lead Generation for Travel Agencies; they required a precision-driven approach to find 1,000 verified decision-makers within a 500-mile radius of Miami. Despite regional data limitations, BizProspex delivered the full volume with 95%+ email accuracy by expanding strategically to statewide coverage. Our ISO 27001-certified, GDPR-compliant processes ensured high-accuracy Lead Generation for this major US project.
Client History
Fairfest Media was founded by Sanjiv Agarwal (Founder & CEO) in 1989. The company is an organiser of major travel and tourism trade shows. Umang Agarwal (Executive Director) was responsible for this project. The trade show platforms include Travel & Tourism Fair (TTF) and OTM, which connect destinations, travel-related companies and travel agent representatives throughout multiple global markets to create business-to-business opportunities for those represented and to facilitate networking opportunities for the participants of these events.
Project Planning
In addition to identifying the most effective methods for obtaining high-quality leads, it was essential to plan, verify, and execute each step in the travel agency lead generation process under strict control.
Client Criteria:
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- Target Industry/Keyword: Travel Agents
- Target Location: 500-mile radius of Miami, Florida, United States
- Target Titles: CEOs, COOs, Directors, Managing Partners, Owners
- Lead Requirement: 1,000 contacts
- Primary Data Focus: Verified email addresses (priority) + phone numbers (secondary)
We delivered Batch 1 and Batch 2, and subsequently notified Umang Agarwal that there were insufficient contact e-mail addresses verified in the Miami radius area. Therefore, he gave us approval to expand statewide.
Challenges
Before campaigns launch, researchers clean and validate data across fragmented sources. In this case, the challenges were:
- Insufficient volume of validated contacts within the 500-mile radius of Miami
- Reliability issues with LinkedIn data
- Discrepancies in cross-platform data
- Balancing quantity with quality in terms of verified leads
Our Solution for Lead Generation for Travel Agencies in Florida
Together with Fairfest Media, we executed a multi-source strategy leveraging our compliance-certified infrastructure:
- LinkedIn Sales Navigator was used to identify some of the initial prospects in the Miami area; however, the lack of verifiable information required us to expand beyond the Miami radius
- Other sources of data included travel directories, Florida tourism boards, chamber listings, Crunchbase, and Zoominfo, to cover the entire state of Florida
- Targeted CEOs, COOs, Directors, Owners of travel agencies in Orlando, Tampa, Jacksonville, Fort Lauderdale, Palm Beach
- Verified contacts through use of SMTP/bounce checks, LinkedIn confirmations, corporate websites, and business registrations
The final delivery included 1,000 complete contacts (First name, Last name, Title, Company, E-mail address, LinkedIn profile ID, Telephone number).
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Our Side of the Experience
Fairfest Media valued our transparency about data constraints and decisive statewide pivot. Umang Agarwal’s team trusted BizProspex as their strategic data partner, relying on our compliance-certified framework to guide scope decisions and deliver US-compliant, campaign-ready results.
Proactive communication and adaptive research strengthened this relationship. We are proud to power Fairfest’s growth with reliable datasets.
Final Results
We successfully provided Fairfest Media with 1,000 verified lead records with:
- Statewide coverage of Florida (Miami + Orlando, Tampa, Jacksonville, Fort Lauderdale, Palm Beach)
- An estimated 95% + of emails will deliver.
- Full contact information included (First name, Last name, Title, Company, E-mail address, LinkedIn profile ID, Telephone number)
Client Impact
- Targeted email communications to travel agencies in Florida
- Access to actual decision-makers in the industry
- Substantial reduction in time spent researching new clients