Web Scraping: Leave it All to AI or Add a Human Touch
What was once used by the US military as ARPANET (Advanced Research Projects Agency network) is today known as the Internet. With data grew from few gigabytes to 1.2 million terabytes today. In 1995 the internet was used by 16 million users. Today there are...
5 Psychological triggers to influence b2b decision-makers to close the deal
In the word of Steve Ferrate "If you want to sell more than you better know why consumer buys". Thousands of potential buyers visit business websites daily but the conversion rate from visitor to client is comparatively less. Online businesses are flooding...
Scaling your eCommerce start-up in the age of Amazon
The popularity of Amazon is indisputable. From a humble bookselling start-up in 1994 to eCommerce business giant, Amazon has come a long way. Amazon is holding its share of business in the cut-throat eCommerce business. No other competitor in many countries is...
5 Ways to Increase sales After the Corona Holidays
As the end of corona holidays are near, the world rejoices as life returns to its normal route. People are also filled with apprehension. With some countries like South Korea, Taiwan, Georgia, etc have managed to contain the outbreak of COVID 19, other...
How to pivot your content plan in a rush
Change is inevitable” and resilience to change is human nature. What customer sees in the content of our website is a reflection of our vision and commitment to realize that vision. We always plan the next business strategy, product line-up, and...
How Digitalization is transforming the Business of B2B Industry Data
'Digital transformation' is a term that implies to structure the organizational, operational, and technological foundation of your business to create a seamless and robust experience. The future belongs to those who will be able to transform their businesses...
B2B Lead Generation: A Complete Guide
For the success of any organization, it is necessary to have a constant flow of new prospects and leads. However, it takes effort, time, and investment on the part of any B2B company if they want to attract the right kind of leads. Converting your leads to...
‘Catch & Release: How it is not a Closing Strategy?
B2B sales is a lot like fishing. Often glorified as hunters, salespeople have their inside jokes and conversation to describe their situation of finding out a needle in the haystack. From “There is plenty of fish in the sea” to “Use the right bait” and “Catch...
LinkedIn: The latest Social Media Super-hero to B2B Businesses
Your business is as effective as your marketing strategy. We live in an era where businesses that are able to showcase themselves are thriving. Monopoly and oligopoly are increasingly becoming extinct phenomena. Every business is under cut-throat competition...
How B2B sales have evolved in the past 10 years
Like every other thing, the Internet has also drastically changed the way B2B businesses sell to each other. Change is fuelled by the infusion of technology and digital media at every step. The customers are more informed and educated than they had ever been...